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MYNOTERA'S PHILOSOPHY

Our plan is simple: to provide a platform for like minded people to buy and sell items that appeal to a refined taste - the taste of people who enjoy scarce books, beautiful and ephemeral old magazines, unique hand colored maps, early photos, and other interesting old items. Items not specifically expensive, but not worthless objects, overpriced objects, or boring objects. Items of low quality, new items and reproductions that have cluttered the internet are not welcome on MYNOTERA, and sellers are asked to remove them. The evolution of the internet has influenced many to list any old thing, with the hopes that of the billion potential customers, one just might buy his or her item. MYNOTERA intends to provide only the kinds of things that experienced book and treasure hunters prefer. Where one can expect that almost every object offered will have some inherent value, and it's worth the effort to spend time there and try to acquire things worth owning. MYNOTERA does not demand that an item be expensive or rare, but does require that it hold a value that will attract the types of individuals to whom it wants to appeal. Rare and scarce books, early comics, catalogs, unique antiques, vintage magazines, old postcards, sheet music, posters, maps, stamps, ....... are all welcome, if not of run of the mill quality. Things that have been listed on other sites with no success, things that are known to be overpriced, things that have no obvious value are not wanted. We expect that the people who register with MYNOTERA know good from bad. Valuable stuff is sometimes hard to evaluate. Worthless stuff is easy. In our pursuit of eliciting support, we have run into many barriers. The first barrier being the aforementioned desire to change a sow's ear into a silk purse. Plus, the internet has absorbed and worn down its audience. Many find it hard to break old habits and are satisfied with only the places they have been married to for so long. Some sellers have produced incredibly large data bases of every type of book ever printed. Some books listed will never sell, and other books are listed for years, waiting for that one meager customer. Nothing will move these sellers away from their data bases or their concrete view of the business. Because they have spent the time listing anything and everything, they adamantly refuse to filter out the few items MYNOTERA would like to have them present, citing that depleting their more interesting stuff would only make their giant site even more lackluster and cost them money in time. Others we have spoken to are satisfied to remain stagnant. Many feel that the entire world of buyers has been locked into one successful site. This is unrealistic, but is another wall MYNOTERA must deal with. There are people who have devoted so much work into their enterprise they ask "Why take on more work?" They, too, are hard to reckon with. Some have just used up their energy, and don‘t want to add a new burden to their workload; and it's this workload that MYNOTERA disagrees with in its philosophy. Buying and selling on the internet has evolved into a big workaday burden. The fun of seeking sleepers and hidden treasures has been structured into a set of tedious chores -title searching one's wants amidst the overwhelming amount of dreadful stuff found on internet auctions. MYNOTERA wishes to change that with its site. A bazaar like atmosphere has been created. Items are a little harder to find. It’s more attuned to the idea of walking into an old time pre-web antique shop or bookstore. And to the observant browser this antique and book store is like no other, as it is filled with thousands of interesting items stacked here and there and waiting for entrepreneurs and like minded people to walk through appreciating and revealing hidden avenues. Bumping into not only the items they seek most, but other items worthy of their time. A little bit of untidiness but holding many treasures to reconcile their effort, and a pleasurable way found to spend an hour or so. MYNOTERA enjoys added growth everyday, yet we are impatient to be found. Each day more and better items find their way to the site. Some are then bought by pickers moving the items to larger sites to capitalize on their low cost. Some are bought by collectors who continually seek obscure and unique things. And some are purchased as a whim, motivated by the unique flavor an item might hold. All types of buyers are welcome. MYNOTERA tries to satisfy those looking to make a second income and those looking for a hard to find item, and those who spontaneously spy an item of interest. Our selling prices are realistic and attempt to attract resellers. Our resolution in finding the "hard to find" is a solid principle in our philosophy. Think about how exciting it would be to walk into an antique mall filled with reasonably priced scarce books and prints, maps, stamps, magazines, antiques, etc. and finding items that hold amazing content and are so well priced that they could be resold at a profit. That type of store is almost non-existent today, because the internet (offering maximum profit) has depleted nearly every neat item from antique malls, small and large shops, and even flea markets. Can you remember the last time you found a couple of worthy items in an antique mall? Wade through the MYNOTERA stock. Analyze what’s in front of you. Ask yourself, " How did all this great stuff get here, all in one place?" Then research how inexpensively much of the stock can be purchased. If you're not an entrepreneur, become one. It’s easy. Just meander through the amazing amount of sleepers on MYNOTERA. If MYNOTERA was a brick and mortar store, we feel confident that you would spend an hour or so rummaging through the stock, and would find more than you bargained for.
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